Senior Marketing Officer (Sport & Content Marketing)

AIS
อำเภอเมืองเพชรบูรณ์
Full time
2 สัปดาห์ที่แล้ว
Become a part of Thailand’s no.1 Digital Service Provider, Who strives to provide best services that help people fulfil their dreams.
We are looking for potential candidates who are eager to learn and grow to join our young talent team.
Job Posting Location
Bangkok
Job Summary
Drive marketing campaigns and create engaging sports content for AIS PLAY. Focus on match highlights, fixtures, and viral topics to grow viewership and subscriptions. Support sales with effective materials and collaborate across teams to deliver exciting sports experiences.
Job Description
  • Execute marketing campaigns to drive subscribers and revenue.
  • Define the target audience and key messages to effectively reach and engage the
target audience.
  • Manage all marketing materials displayed across all broadcast platforms on AIS
PLAY and create engaging marketing content, including match day, big matches,
fixtures, results as well as develop interesting and viral topics.
  • Manage all sales channels efficiently, delivering sales support information,
materials to support sales team, or incentives program when needed.
  • Work closely with cross-functional teams, including communication, public
relations, social media, technical, and internal designers.
Qualifications :
  • A degree in Marketing, Business Administration, Sports Management, or a related field.
  • Proven experience in marketing 2-3 year, especially within the sports industry.
  • Ability to plan and execute campaigns that drive revenue and fan engagement.
  • Deep understanding of the football audience, culture, fan behavior.
  • Creative, strategic thinker with a passion for football to create engaging marketing campaigns or promotions.
  • Knowledge of the clubs, players, and commercial of the football league.
  • Experience in social media marketing, sport KOLs/influencers, content creation, sport online campaigns to effectively reach audiences.
  • Strong written and verbal communication skills for dealing with cross-functional teams.
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint).
  • Proactive, self-motivated, and eager to learn.
  • Excellent organizational and time management skills.
  • Excellent command of English, both written and spoken.
  • Knowledge or skills in using AI is an advantage.
Recruiter
Aksorn Peuchsing (อักษร พืชสิงห์)
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