Marketing Coordinator/Marketing Executive
Job Description:
Overview:
We are seeking a Marketing Coordinator/ Executive with outstanding organisational and creative skills to join the Destination Marketing Team at Laguna Phuket. The ideal candidate will have a good understanding of marketing strategy and social media management and a keen attention to detail.
This role's responsibilities include assisting the Director of Marketing with the pull-through of marketing campaigns and creating, implementing, and managing content for social media, email marketing campaigns, and the website.
The ideal candidate should be creative, a quick learner, and possess strong communication and exceptional time management skills. She/ He will work closely with other departments within Laguna Phuket and must be able to organise tasks, set priorities, meet strict deadlines, and follow up on assignments with minimal supervision. Additionally, the candidate should be able to apply creative thinking to solve problems.
We are looking for someone highly motivated, friendly, articulate and with excellent communication, computer, and writing skills. This position is based in Phuket, and prior experience in a similar role is advantageous.
Responsibilities:
- Manage the execution of social media activities for Laguna Phuket.
- Develop content that focuses on promotions, events, trends, and more.
- Collaborate closely with the marketing team across different business units within Laguna Phuket to create promotional materials and branded assets, while also driving traffic to the website.
- Stay updated on social media trends, relevant hashtags, and competitor activities on these platforms.
- Support the Director of Marketing in executing collaborative initiatives with KOLs and media as needed.
- Coordinate with the graphic designer for artworks, while also being able to use Canva independently.
- Provide on-site support during events.
- Assist the Director of Marketing with administrative tasks and any additional requirements that may arise from time to time.
Requirements:
- Bachelors degree in Marketing, Communications, or a related field (required).
- Prior experience in the Marketing and Communications field.
- Passionate and knowledgeable about social media, including feeds, trends, hashtags, engagement, and reach.
- Strong understanding of various marketing platforms, channels, and best practices, including social media, digital marketing, and email marketing.
- High level of creativity and strong analytical skills to interpret metrics.
- Proficient in English with strong creative writing abilities.
- Critical thinker with a proactive problem-solving mindset.
- Detail-oriented and a fast learner.
- Proficient in Microsoft Office, Facebook Business Suite, Canva, and Google Analytics.