Responsible for, develop and execute global plans for assigned product group to meet company objectives by defining strategies & product management; implementing marketing plans, promotions & media plans, budget management. Interaction with advertising agency, analysis of sales trends and others by using innovative marketing strategies to achieve sales target & raise product awareness & market share.
Responsible of End-to-end Product life cycle management including Pre-launching, launching and after-launching phase by coordinating Trade marketing, SCM, Sales and Retail team. Ensure operational excellence through input into business management as well as manage marketing budget, P&L responsibility for the categories with a direct control over marketing budget.
Monitor and evaluate activities to measure effectiveness and recommendation of improvement is needed.
Implements and oversees all marketing initiatives within assigned product category including launching of new products.
Creates and analyzes marketing strategies for local markets marketing strategies and executes appropriate marketing plans.
Performs other duties as assigned by management /direct supervisor.
Skills and Qualifications Bachelor s degree required. Master degree in Marketing, Business Administration or related fields.
Must have 5-7 years of experience in all aspects of marketing, product management, trade/ channel marketing in related industries or other competitive companies (Prefer candidates from Mobile industry and/or Mobile device management).
Good analytical, mathematical and statistics abilities are encouraged to apply.
Requires the ability to disseminate market information and provide the best strategic business plan for product category.
Comprehensive understanding of marketing to consumer markets.
Stress tolerance, drive, well-organized, challenge lover and good problem solving skill.
Creative, self-motivated with high degree of initiative and result-oriented.
Strong business management, analytical, decisive, and action-oriented.
Must possess the ability to work in a fast paced environment while possessing a sense of urgency.
Must have excellent command of English and Presentation skills in both Thai and English.
Must have excellent command of Computer literacy especially MS PowerPoint and Excel.
Job skills required: Excel, Statistics, English, Problem Solving