Company Description
Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.
Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.
Job Description
Team Summary
The Marketing team in Thailand will support campaigns and partnerships to grow Visa’s overall brand equity with consumers, such as cardholders and businesses. The Visa Brand Promise is to uplift everyone and everywhere, by being the best way to pay and to be paid. With this goal in mind, we strive to ensure that the brand shows up in a meaningful way at the relevant occasions to bring across this narrative to our partners and customers.
The individual will report to the Head of Marketing, Thailand and will be part of the Thailand Country Team as well as part of the SMT (Singapore, Malaysia, and Thailand) cluster.
What a Senior Client Marketing Manager does at Visa:
The individual will bring in marketing experiences to activate and deliver strategic and tactical marketing value to our key clients (Banks, Merchants, FinTech, and Government) by actively promoting VISA’s Marketing Value Added Services and Solutions. Working closely with his/her manager, regional Marketing teams, the Business Development team as well as Visa’s Consulting teams, the Manager will support and deliver unique solutions to drive growth for Visa and our clients.
Key Responsibilities include:
- Lead marketing engagements for key clients and partners by developing and rolling out client marketing strategies, plans, and initiatives. This encompasses the entire lifecycle of marketing campaigns from planning to execution.
- Engage with client executives and team leads to understand their plans and to take the initiative in proposing marketing support that aligns with their goals.
- Foster and sustain client relationships to generate new revenue streams by offering comprehensive Marketing Value Added Services (VAS). These services cover marketing insight, strategy, creative services, execution, and consulting.
- Identify client requirements through thorough analysis and develop custom plans. Negotiate pricing and scope with clients, followed by necessary contracting and documentation. Partner with internal teams and agencies to implement effective solutions. Ensure progress by achieving objectives and maintaining high levels of customer satisfaction and retention.
- Work extensively with local country cross-functional teams (e.g., Business Development, Account Leads, Product, Visa Consulting and Analytics), as well as the AP client marketing team, to support Marketing VAS engagement, project planning & development, and execution.
- Oversee all administrative deliverables related to client marketing project management and VAS including but not limited to marketing approvals, procurement processes, contract management and VIK process management in full compliance with Visa’s policy and process.
- Ensure timely executions and deliverables from agencies and vendors as well as proper documentation and paperwork across the whole project lifecycle.
- Open communication between partners and vendors to ensure that work is execution and implemented accurately.
Why this is important to Visa
Successfully handling this position will allow Visa to meaningfully support our clients and partners to excel in their marketing initiatives, hence, directly driving our common interest in stabilizing and growing clients’ and Visa’s businesses.
Qualifications
What you will need:
- Excellent performance and strategic marketing experience in Marketing management (Minimum 10 years of experience), preferred in finance/payment industry, FMCG, Telecommunications, digital agency or applicable industry
- Minimum 10 years of relevant experience in B2B/B2B2C Marketing (agency or client), with proven record of driving business impact through client/partner marketing and leading projects with minimal supervision.
- Bachelors’ or business/marketing or related field with marketing foundation
- Proven record in interacting and managing client stakeholders; including prospecting, pitching, scoping, implementing and overall client relationship management
- Collaborate with internal stakeholders; such as Account Executives, cross-functional teams in Thailand
- Experienced in client and partner communications through a variety of content and channels (e.g. EDMs, social media, multi-media etc.)
- Identify and source for relevant merchant offers and partners
- Ensure overall smooth execution of campaign, including timely handovers from partners and vendors, and paperwork submission
- Great attitude and a keen lifelong learner
- Data Driven Marketer with strong communication, interpersonal and collaboration skills with tons of drive and energy
- Proactive thinker, problem solver and desire to take risks to test and learn
- Fluent in written and spoken English
