This role will analyze, strategize and devise impactful agency programs for a business that is experiencing rapid and dramatic growth. We are looking for a self-starter who has a demonstrated sales record, experience in account management / client services role and is well-versed in the agency ecosystem within the region.
This person will be comfortable navigating ambiguity and displays strong problem-solving leadership in a fast-evolving environment. Ideal candidates will have sales experience in Publisher/Platform Sales, Media agency as well as Brand Management/Creative Agency or TikTok Shop Agencies. High potential candidates from other industries yet with exceptional business development skills and analytical skills will also be considered.
Responsibilities:
- Execute on the strategy to increase TikTok's share of revenue and partnership opportunities with Independent Agencies in Southeast Asia.
- Enhance TikTok's relationship with Agencies, with a focus on developing relationships at CXO and Founders level.
- Work closely with local country agency team to define agency account plans to unlock investments and drive their business key performance metrics
- Lead and Partner XFN teams to structure and execute operational and strategic initiatives
- Develop annual and quarterly business plans, synthesising market data, agency analysis and defining the overall business approach to TikTok’s success
- Deliver a plan to penetrate various agency organisations to drive alignment and influence executive and day-to-day contacts to execute against these plans
- Be adept at developing various marketing approaches such as performance, brand, mid funnel, commerce to empower Agencies to leverage TikTok ad solutions, creative approaches, and ad tech infrastructure
- Collaborate with measurement partners to create learning agendas to help teams and agencies better measure impact of TikTok and better adopt TikTok measurement solutions
- Develop Team forecasting and deliver accurate analysis to support team planning
- Create persuasive sales narratives to help Team leverage market trends, case studies to position TikTok positively
- Able to design and execute both scaled and focused Agency engagement tactics
- Exceed sales goals for yourself and your team
- Orchestrate plans with product teams and all cross-functional teams to guide organizational efforts towards stronger business outcomes on product adoption
- Home in on relevant trends and opportunities in order to craft business cases that support any new requests and/or changes that alter product vision/roadmap
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