Apple's communications team shapes and shares with the world the stories about our innovative products and services, and the values that drive everything we do. The team includes professionals with a range of backgrounds including public relations, journalism, social media, writing and buzz marketing. We’re looking for trailblazing, creative and collaborative professionals from a variety of fields. If that’s you, then your next home may be here. Come and do the best and most exciting work of your career at Apple! We are currently seeking a Buzz Marketing Manager to help develop and maintain new strategic relationships as part of our Corporate Communications team. In this position, we are looking for candidates that deeply understand popular culture, with a primary responsibility for building strategy and integrated plans to put Apple’s products, services and values at the heart of culture by collaborating with authentic, influential people and organizations to reach new audiences, engage in creative collaborations and tell stories we could not tell on our own.
Description
Buzz Marketing works closely with multiple areas of the business like Product Marketing, PR, Marcom, Apple Music, Apple TV+, amongst others, to create strategic, integrated plans that are unique to Apple, engaging high-visibility people and organizations to drive the development and execution of regional culture-focused projects and initiatives (e.g. design, film, music, fashion, the arts). In this role you will: - Work closely with communications leaders and teams worldwide to develop and drive strategic plans and programs to work with cultural creators, so they are inspired to use Apple products and build local and regional brand affinity. - Integrate multiple projects simultaneously and ensure they are produced on strategy, on time, within budget and in line with Apple standards. - Maintain relationships with high-profile Apple users across the region which could be film directors, actors, artists, musicians, music producers, athletes, designers, fashion designers and cultural institutions. Determine which relationships have the most potential and then find ways to maximize benefit to all. - Create regular update reports across multiple lines of businesses for internal teams. - And, keep a pulse on emerging cultural insights and share trends to bring inspiration and new perspectives into the Buzz organization and Geo Marketing team
Minimum Qualifications
Preferred Qualifications
ส่งเรซูเม่
Description
Buzz Marketing works closely with multiple areas of the business like Product Marketing, PR, Marcom, Apple Music, Apple TV+, amongst others, to create strategic, integrated plans that are unique to Apple, engaging high-visibility people and organizations to drive the development and execution of regional culture-focused projects and initiatives (e.g. design, film, music, fashion, the arts). In this role you will: - Work closely with communications leaders and teams worldwide to develop and drive strategic plans and programs to work with cultural creators, so they are inspired to use Apple products and build local and regional brand affinity. - Integrate multiple projects simultaneously and ensure they are produced on strategy, on time, within budget and in line with Apple standards. - Maintain relationships with high-profile Apple users across the region which could be film directors, actors, artists, musicians, music producers, athletes, designers, fashion designers and cultural institutions. Determine which relationships have the most potential and then find ways to maximize benefit to all. - Create regular update reports across multiple lines of businesses for internal teams. - And, keep a pulse on emerging cultural insights and share trends to bring inspiration and new perspectives into the Buzz organization and Geo Marketing team
Minimum Qualifications
- 7+ years of relevant experience working in a similar capacity, or in roles that deal directly with celebrities and influencers
- Proficiency in Thai and English
- Ability to travel up to 35%
Preferred Qualifications
- BS/BA or equivalent experience
- Confidence to engage at the highest level of influence and speaking to talent and internal executives
- Understanding of popular culture and a knowledge of a wide range of cultural touch points
- Strong knowledge base and personal use of Apple products and software
- Proven ability to build and maintain successful relationships and establish business partnerships
- Excellent organizational skills, attention to detail, ability to multitask in a fast-paced, and time-critical environment
- Comfortable with high volumes of information and quickly breaking down what action needs to be taken
- Direct experience dealing with sensitive and confidential information with integrity Excellent communication and written skills
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